6 Must-Have Tools When Starting a Small Business
This article was created by BlogHer for Squarespace. Starting your very own small business is hardly a small undertaking. Once you’ve crafted a standout brand story and developed a product you can’t...
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Why You Should Pay Attention to Google’s Shopping 100 List
Whenever Google announces a core algorithm update, creators take a collective deep breath and brace themselves. This maintenance event typically takes place multiple times a year so the search engine...
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Small Business Owners Will Love LinkedIn’s New Product Page
This year has taught me so much, including all of the reasons I should stop sleeping on LinkedIn. Before 2020, I rarely used the platform outside of job-hunting. Now, it’s dreaming up features that...
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How to Create a Black-Owned Google Label for Your Business
Catch up on all of our Black HERstory stories here. If you’re a Black business owner, Google wants to make sure you stand out in search results....
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These Companies Could Change the Way We Shop (and Create)
Even if you don’t live in a place where plastic bag bans exist, you’re well aware of how terrible single-use plastic bags are for the environment. According to the Center for the Circular Economy at...
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This Spa Owner Shifted Her Strategy During the Pandemic—And It Paid Off
At this point, we know the past year has devastated small business owners. Between March and June 2020, small business employment plummeted to record low numbers, and for Black business owners, their...
View ArticleDon’t Start Building Your Online Course Without These Expert Tips
Those who can’t do, teach. And those can do…also teach. If you want to know how to build an online course and haven’t done it before, stay with me. Even before the pandemic, online course creation had...
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5 Things to Consider When Starting an E-Commerce Business
Though it’s been a tumultuous (almost) two years for small business owners, it was an equally hopeful one too. According to Yelp insights, over a half-million businesses have opened, and work-from-home...
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The Best E-Commerce Platforms to Get Your New Business Up and Running
If you’re looking to set-up your online shop or a purchasing plan for users to access your online course, you’ve come to the right place. Picking the right e-commerce platform for you and your product...
View ArticleHow to Optimize Your E-Commerce Product Pages to Maximize SEO Benefits
As many as 44% of all online purchases start with a Google search. So if you’re not optimizing your e-commerce site’s product pages for SEO and overall search visibility, then you’re certainly missing...
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